INFLUENCE OF MASS MEDIA ON THE ATTITUDE TOWARDS HIV/AIDS PREVENTION AMONG STUDENTS IN TERTIARY INSTITUTIONS IN ONDO STATE

Abstract

This study investigated the Influence of Mass Media on the Attitude towards HIV/AIDS Prevention among Students in Tertiary Institutions in Ondo State, Nigeria. Descriptive research design was employed. The population consists of all males and female students in tertiary Institutions in Ondo State. A multistage sampling technique was used for the study. Purposive sampling technique was used to select one hundred respondents for the study. Questionnaire developed by the researcher was validated by three experts from Department of Human Kinetics and Health Education and Department of Test and Measurement; Ekiti State University, Ado Ekiti and the instrument was used for data collection. A correlation co-efficient was obtained through test-retest method using Pearson Product Moment Correlation. The instrument was administered by the researcher with two trained research assistants. The two postulated null hypotheses were tested, the findings from this study showed that there is a significant influence of mass media use on knowledge and attitude towards HIV/AIDS prevention among students in tertiary institution.